In 2020, mobile apps were projected to generate $188.9 billion in revenue via app stores and in-app advertising. What’s more, enterprise mobility is estimated to be worth $510.39 billion by 2022.
Mobile app development is rapidly growing. From retail, telecommunications and e-commerce to insurance, healthcare and government, organisations across industries must meet user expectations for real-time, convenient ways to conduct transactions and access information. Today, mobile devices—and the mobile applications that unlock their value—are the most popular way for people and businesses to connect to the internet. To stay relevant, responsive and successful, organisations need to develop the mobile applications that their Clients, partners and employees demand.
While many companies are trying to take advantage of this trend, many do not know how to create an app successfully. Success within the competitive landscape of these growth projections can become a reality for your company—but only if supported by a precisely cultivated mobile app development process.